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How Much Trust is on Your Landing Page?

Quite often, landing pages stand out like a sore thumb when you land on them. Normally, this is because they scream BY ME NOW in very large, colourful print. So how do they make you feel when you land...

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How to Keep Your Landing Pages Focused

The aim of your landing page is to focus on one thing – getting your customer to buy, sign up to your newsletter, downloading  a free report etc. So the content of your page must to achieve that and...

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What’s the Most Important Part of Your Landing Page?

What is it? Is it the headline? Perhaps the first paragraph? How about your offer? Or, maybe it’s your call to action? No, hang on, what about the font and design that you use? What about the sign up...

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A Quick Guide to Why Landing Pages Don’t Need a Gag

  I am so fed up of seeing landing pages that try to be funny in a lame attempt to get me to sign up for something, or buy a product. It’s not necessary. That’s right, if you’re working on your landing...

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Are Landing Pages Good For SEO?

  Before I answer that, I want to talk a bit about landing pages and why you need them. Unlike a general website, a landing page focuses on one product or service and is targeted towards a specific...

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